Social Media Marketing that works
Social media is an important marketing tool for Professional Practices and Small Businesses. Whether it be through through conversations with their customers on Instagram, Twitter, Facebook, Google+ and LinkedIn or using these channels for advertising.
Businesses that want to stay relevant and be seen as leaders in their industries today must have an active presence on Social Media, but many are unsure of the right platform to reach their customers or how to go about it.
However unless your Social Media efforts integrate with the rest of your Marketing and your updates are planned and regular all the effort may be wasted
and even cost you money. Haphazard attempts at setting up a Facebook page, Twitter account or LinkedIn profile will have a negative impact on a small business brand because it won’t reflect the superior quality of the company’s product and/or service.
The Marketing Strategy Company makes sure your Social Media efforts are time, cost and results focused through a simple four step approach.
First we start with what Social Media platforms will work best for your business or practice and more importantly your customers and prospects.
Second we design all your Social Media platforms with the same look and feel as your website and your marketing collateral so your brand message is consistent
Third we start with only one or two at a time – whether it’s Facebook, Instagram, Twitter, LinkedIn, Google+, Pinterest, YouTube or the myriad of other options.
Finally, we make sure there is a consistent flow of great content and comment in these selected channels to make sure your social media efforts create engagement and interest.
We call this straightforward Social Media Marketing without the hype.
Our team can provide the following services to your Business:
- Client Research
- Marketing Strategy
- Sales (Business Development) Strategy
- Sales Training
- Outsourced Marketing Managers
- Website Development
- Social Media Marketing
- Digital or Printed Newsletters
- Search Engine Optimisation
- Lead Generation
- Direct Marketing Campaigns
- Creative Services